IS GENDER AND EDUCATION OF TOURISTS’ DETERMINANT FOR VALUE PERCEPTIONS?

Bekir Bora DEDEOĞLU; Fulden Nuray KÜÇÜKERGİN; Kemal Gürkan KÜÇÜKERGİN

Makale detayları

IS GENDER AND EDUCATION OF TOURISTS’ DETERMINANT FOR VALUE PERCEPTIONS?

Yazarlar:

Bekir Bora DEDEOĞLU | Fulden Nuray KÜÇÜKERGİN | Kemal Gürkan KÜÇÜKERGİN

Yayıncı:

Sosyal Bilimler Araştırmaları Derneği

Dergi:

International Journal of Social Sciences and Humanity Studies 2018 Vol.10 Issue 2, pp.1-12

Belge Tipi:

Makale

Yayın Tarihi:

12/2018

Belge Dili:

İngilizce

Document ID (Org No.):

2000819741

Sıklık:

İki Yıllık

eISSN:

1309-8063

Özet:

 


Benefits that tourists get from destination experiences are of critical importance in
terms of their level of satisfaction and even of their intentions with regard to
destinations. For this reason, destination management organizations (DMOs) must
provide tourists with experiences that will ensure multifactorial benefits.
However, in order to correctly direct tourists' value perceptions regarding their
experiences, DMOs must understand what kind of value tourists get from their
experiences in the destinations. Especially, understanding the way value
perceptions are formed in line with gender factor, which is a fundamental market
segmentation scale, and taking steps accordingly are of vital importance for
DMOs. Therefore, it was firstly examined in the current study whether or not the
perceived value perceptions of tourists differ according to their gender. Secondly,
it was examined whether there would be a difference in perceived value in
accordance with the interaction between gender and educational and financial
background of tourists.

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Makale detayları

IS GENDER AND EDUCATION OF TOURISTS’ DETERMINANT FOR VALUE PERCEPTIONS?

Yazarlar: Bekir Bora DEDEOĞLU | Fulden Nuray KÜÇÜKERGİN | Kemal Gürkan KÜÇÜKERGİN

Yayıncı: Sosyal Bilimler Araştırmaları Derneği

Dergi: International Journal of Social Sciences and Humanity Studies 2018 Vol.10 Issue 2, pp.1-12

Belge Tipi: Makale

Yayın Tarihi: 12/2018

Belge Dili: İngilizce

Document ID (Org No.): 2000819741

Sıklık: İki Yıllık

eISSN: 1309-8063

Sayı

Yazarlar:

Bekir Bora DEDEOĞLU | Fulden Nuray KÜÇÜKERGİN | Kemal Gürkan KÜÇÜKERGİN

Yayıncı:

Sosyal Bilimler Araştırmaları Derneği

Dergi:

International Journal of Social Sciences and Humanity Studies 2018 Vol.10 Issue 2, pp.1-12

Belge Tipi:

Makale

Yayın Tarihi:

12/2018

Belge Dili:

İngilizce

Document ID (Org No.):

2000819741

Sıklık:

İki Yıllık

eISSN:

1309-8063