BEHAVIOURAL APPROACH IN PUBLIC ADMINISTRATION AND THE CASE OF THE UK BEHAVIOURAL INSIGHTS TEAM

Elmas Yelkesen; Hatice Duygu Bankoğlu

Makale detayları

BEHAVIOURAL APPROACH IN PUBLIC ADMINISTRATION AND THE CASE OF THE UK BEHAVIOURAL INSIGHTS TEAM

Yazarlar:

Elmas Yelkesen | Hatice Duygu Bankoğlu

Yayıncı:

Ankara University

Ana Başlıklar:

Kamu Yönetimi

Dergi:

Ankara Üniversitesi SBF Dergisi Vol.79 Issue 1, pp.111-135

Belge Tipi:

Makale

Yayın Tarihi:

3/2024

Belge Dili:

Türkçe

Document ID (Org No.):

2001313371

pISSN:

0378-2921

Anahtar kelimeler:

Özet:

 In the 20th century, as an effort to understand people, a new approach has been initiated in public administration where its roots are based on the behavioural approach. Recently, this approach has come to the fore again as it proposes that the use of psychological concepts in public administration provides practitioners with useful benefits. Studies on this field has been pursued on the axis of behavioural insights with administrative practices to observe, measure, and direct human behaviors and attitudes. In this study, the nexus between behavioural insights and public administration has been discussed by considering the historical development of the behavioural approach in the field. Besides, the Behavioural Insights Team BIT has been analyzed as the first exercise of behavioural insights. The study aims to answer how behavioural insights become noticeable based on the teams establishment, practices, and transformation. After all, it has been concluded that governments guidance in the use of insights has changed as the team underwent a transformation from its establishment in cabinet office and to becoming a limited company in partnership with the UK government in 2014, and finally turning into a sole association as the UK withdrew from the teams partnership as of 2021.

 In the 20th century, as an effort to understand people, a new approach has been initiated in public administration where its roots are based on the behavioural approach. Recently, this approach has come to the fore again as it proposes that the use of psychological concepts in public administration provides practitioners with useful benefits. Studies on this field has been pursued on the axis of behavioural insights with administrative practices to observe, measure, and direct human behaviors and attitudes. In this study, the nexus between behavioural insights and public administration has been discussed by considering the historical development of the behavioural approach in the field. Besides, the Behavioural Insights Team BIT has been analyzed as the first exercise of behavioural insights. The study aims to answer how behavioural insights become noticeable based on the teams establishment, practices, and transformation. After all, it has been concluded that governments guidance in the use of insights has changed as the team underwent a transformation from its establishment in cabinet office and to becoming a limited company in partnership with the UK government in 2014, and finally turning into a sole association as the UK withdrew from the teams partnership as of 2021.

 In the 20th century, as an effort to understand people, a new approach has been initiated in public administration where its roots are based on the behavioural approach. Recently, this approach has come to the fore again as it proposes that the use of psychological concepts in public administration provides practitioners with useful benefits. Studies on this field has been pursued on the axis of behavioural insights with administrative practices to observe, measure, and direct human behaviors and attitudes. In this study, the nexus between behavioural insights and public administration has been discussed by considering the historical development of the behavioural approach in the field. Besides, the Behavioural Insights Team BIT has been analyzed as the first exercise of behavioural insights. The study aims to answer how behavioural insights become noticeable based on the teams establishment, practices, and transformation. After all, it has been concluded that governments guidance in the use of insights has changed as the team underwent a transformation from its establishment in cabinet office and to becoming a limited company in partnership with the UK government in 2014, and finally turning into a sole association as the UK withdrew from the teams partnership as of 2021.

 Kamu yönetimi alanında insanı anlama çabası, davranışsal yaklaşımın kuramsal temelinin atıldığı 20. yüzyılda başlamıştır. Günümüzde bu yaklaşım kamu yönetiminde psikolojik bakış açısını kullanmanın politika uygulayıcılarına pratik fayda sağladığı düşüncesiyle tekrar gündeme gelmiştir. Kamu yönetimi alanında bu konudaki çalışmalar insan davranışlarını ve tutumlarını gözlemleyebilmek, ölçebilmek ve yönlendirebilmek amacıyla yapılan yönetsel uygulamalarla davranışsal içgörüler ekseninde sürdürülmektedir. Bu nedenle çalışmada davranışsal içgörülerin kamu yönetimi alanıyla ilişkisi davranışsal yaklaşımın alandaki tarihsel gelişimi üzerinden ele alınmıştır. Ayrıca çalışmada davranışsal içgörülerin kamu yönetiminde ilk uygulama birimi olan Davranışsal İçgörüler Ekibi Behavioural Insights Team örnek olarak incelenmiştir. Çalışma bu ilişkide ekibin kuruluşu, uygulamaları ve dönüşümü esas alınarak davranışsal içgörülerin nasıl görünür hale geldiği sorusunu cevaplamayı amaçlamaktadır. Bu bağlamda ekibin kabine ofisinin bir alt birimi olarak örgütlenmesi, 2014te ise alt birim olmaktan çıkıp şirketleşmesi dikkat çekicidir. Ancak Birleşik Krallık ekibin ortaklığını 2021e kadar devam ettirmiştir. Ekibin geçirmiş olduğu bu değişimler içgörülerin kullanımında devletin yönlendiriciliğinin değiştiği sonucunu ortaya çıkarmıştır.

Makale detayları

BEHAVIOURAL APPROACH IN PUBLIC ADMINISTRATION AND THE CASE OF THE UK BEHAVIOURAL INSIGHTS TEAM

Yazarlar:

Elmas Yelkesen | Hatice Duygu Bankoğlu

Yayıncı:

Ankara University

Ana Başlıklar:

Kamu Yönetimi

Dergi:

Ankara Üniversitesi SBF Dergisi Vol.79 Issue 1, pp.111-135

Belge Tipi:

Makale

Yayın Tarihi:

3/2024

Belge Dili:

Türkçe

Document ID (Org No.):

2001313371

pISSN:

0378-2921

Behavioural Sciences

Behavioural Approach

Psychology

Behavioural Public Administration

Behavioural Insights Team: Davranış bilimleri

Davranışsal yaklaşım

Psikoloji

Davranışsal kamu yönetimi

Davranışsal içgörüler ekibi

Sayı

Makale detayları

Yazarlar: Elmas Yelkesen | Hatice Duygu Bankoğlu

Yayıncı: Ankara University

Ana Başlıklar: Kamu Yönetimi

Dergi: Ankara Üniversitesi SBF Dergisi Vol.79 Issue 1, pp.111-135

Belge Tipi: Makale

Yayın Tarihi: 3/2024

Belge Dili: Türkçe

Document ID (Org No.): 2001313371

pISSN: 0378-2921

Sayı

Yazarlar:

Elmas Yelkesen | Hatice Duygu Bankoğlu

Yayıncı:

Ankara University

Ana Başlıklar:

Kamu Yönetimi

Dergi:

Ankara Üniversitesi SBF Dergisi Vol.79 Issue 1, pp.111-135

Belge Tipi:

Makale

Yayın Tarihi:

3/2024

Belge Dili:

Türkçe

Document ID (Org No.):

2001313371

pISSN:

0378-2921