Business Intelligence as a Strategic Asset: Enhancing Decision Quality, Effectiveness and Performance in NGOs

Majd Aldin Abou Helal; Meral Dülger Taşkın

Makale detayları

Business Intelligence as a Strategic Asset: Enhancing Decision Quality, Effectiveness and Performance in NGOs

Yazarlar:

Majd Aldin Abou Helal | Meral Dülger Taşkın

Yayıncı:

Istanbul University

Ana Başlıklar:

Sosyoloji (Diğer)

Dergi:

Journal of Economy Culture and Society Issue 71, pp.221-238

Belge Tipi:

Makale

Yayın Tarihi:

6/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001355174

pISSN:

2645-8772

Anahtar kelimeler:

Özet:

 The exponential growth of unstructured data has prompted organizations to adopt Business Intelligence BI tools. While BI adoption in profit-seeking sectors is well-studied, its use in non-governmental organizations NGOs remains underexplored. This study aims to fill this gap by investigating how BI technologies enhance decision-making quality, organizational effectiveness and performance in NGOs operating in Türkiye. Grounded in the Resource-Based View framework, the study posits that data quality is critical for BI to improve decision-making quality, ultimately leading to improved organizational outcomes. Survey data collected from 178 NGOs reveal findings consistent with the existing research in the for-profit sector. The results demonstrate that NGOs can leverage BI tools to optimize resource allocation and program implementation, align decision-making processes with their missions and goals, better serve their stakeholders, improve program outcomes, and enhance overall organizational effectiveness and performance. This study makes a significant contribution to the literature by highlighting the key role of BI technologies in the non-profit sector. Ultimately, this study underscores the transformative potential of BI technologies in improving decision-making and organizational outcomes in NGOs, offering a valuable foundation for future research and practical applications in the sector.

 The exponential growth of unstructured data has prompted organizations to adopt Business Intelligence BI tools. While BI adoption in profit-seeking sectors is well-studied, its use in non-governmental organizations NGOs remains underexplored. This study aims to fill this gap by investigating how BI technologies enhance decision-making quality, organizational effectiveness and performance in NGOs operating in Türkiye. Grounded in the Resource-Based View framework, the study posits that data quality is critical for BI to improve decision-making quality, ultimately leading to improved organizational outcomes. Survey data collected from 178 NGOs reveal findings consistent with the existing research in the for-profit sector. The results demonstrate that NGOs can leverage BI tools to optimize resource allocation and program implementation, align decision-making processes with their missions and goals, better serve their stakeholders, improve program outcomes, and enhance overall organizational effectiveness and performance. This study makes a significant contribution to the literature by highlighting the key role of BI technologies in the non-profit sector. Ultimately, this study underscores the transformative potential of BI technologies in improving decision-making and organizational outcomes in NGOs, offering a valuable foundation for future research and practical applications in the sector.

 The exponential growth of unstructured data has prompted organizations to adopt Business Intelligence BI tools. While BI adoption in profit-seeking sectors is well-studied, its use in non-governmental organizations NGOs remains underexplored. This study aims to fill this gap by investigating how BI technologies enhance decision-making quality, organizational effectiveness and performance in NGOs operating in Türkiye. Grounded in the Resource-Based View framework, the study posits that data quality is critical for BI to improve decision-making quality, ultimately leading to improved organizational outcomes. Survey data collected from 178 NGOs reveal findings consistent with the existing research in the for-profit sector. The results demonstrate that NGOs can leverage BI tools to optimize resource allocation and program implementation, align decision-making processes with their missions and goals, better serve their stakeholders, improve program outcomes, and enhance overall organizational effectiveness and performance. This study makes a significant contribution to the literature by highlighting the key role of BI technologies in the non-profit sector. Ultimately, this study underscores the transformative potential of BI technologies in improving decision-making and organizational outcomes in NGOs, offering a valuable foundation for future research and practical applications in the sector.

 The exponential growth of unstructured data has prompted organizations to adopt Business Intelligence BI tools. While BI adoption in profit-seeking sectors is well-studied, its use in non-governmental organizations NGOs remains underexplored. This study aims to fill this gap by investigating how BI technologies enhance decision-making quality, organizational effectiveness and performance in NGOs operating in Türkiye. Grounded in the Resource-Based View framework, the study posits that data quality is critical for BI to improve decision-making quality, ultimately leading to improved organizational outcomes. Survey data collected from 178 NGOs reveal findings consistent with the existing research in the for-profit sector. The results demonstrate that NGOs can leverage BI tools to optimize resource allocation and program implementation, align decision-making processes with their missions and goals, better serve their stakeholders, improve program outcomes, and enhance overall organizational effectiveness and performance. This study makes a significant contribution to the literature by highlighting the key role of BI technologies in the non-profit sector. Ultimately, this study underscores the transformative potential of BI technologies in improving decision-making and organizational outcomes in NGOs, offering a valuable foundation for future research and practical applications in the sector.

Makale detayları

Business Intelligence as a Strategic Asset: Enhancing Decision Quality, Effectiveness and Performance in NGOs

Yazarlar:

Majd Aldin Abou Helal | Meral Dülger Taşkın

Yayıncı:

Istanbul University

Ana Başlıklar:

Sosyoloji (Diğer)

Dergi:

Journal of Economy Culture and Society Issue 71, pp.221-238

Belge Tipi:

Makale

Yayın Tarihi:

6/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001355174

pISSN:

2645-8772

Business Intelligence

Decision-Making Quality

Organizational Performance

Organizational Effectiveness

Non-Governmental Organizations

Sayı

Makale detayları

Business Intelligence as a Strategic Asset: Enhancing Decision Quality, Effectiveness and Performance in NGOs

Yazarlar: Majd Aldin Abou Helal | Meral Dülger Taşkın

Yayıncı: Istanbul University

Ana Başlıklar: Sosyoloji (Diğer)

Dergi: Journal of Economy Culture and Society Issue 71, pp.221-238

Belge Tipi: Makale

Yayın Tarihi: 6/2025

Belge Dili: İngilizce

Document ID (Org No.): 2001355174

pISSN: 2645-8772

Business Intelligence

Decision-Making Quality

Organizational Performance

Organizational Effectiveness

Non-Governmental Organizations

Sayı

Yazarlar:

Majd Aldin Abou Helal | Meral Dülger Taşkın

Yayıncı:

Istanbul University

Ana Başlıklar:

Sosyoloji (Diğer)

Dergi:

Journal of Economy Culture and Society Issue 71, pp.221-238

Belge Tipi:

Makale

Yayın Tarihi:

6/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001355174

pISSN:

2645-8772