Üniversite İtibarı Ve İmajının Öğrenci Memnuniyetine Etkisi: Bitlis Eren Üniversitesi Örneği

Metin IŞIK

Makale detayları

Üniversite İtibarı Ve İmajının Öğrenci Memnuniyetine Etkisi: Bitlis Eren Üniversitesi Örneği

Yazarlar:

Metin IŞIK

Yayıncı:

Kirklareli University

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

Kırklareli University Journal of the Faculty of Economics and Administrative Sciences 2020 Vol.9 Issue 1, pp.65-80

Belge Tipi:

Makale

Yayın Tarihi:

3/2020

Belge Dili:

Türkçe

Document ID (Org No.):

2000525637

Sıklık:

İki Yıllık

eISSN:

2587-2052

pISSN:

2146-3417

Özet:

 


In this research, the relationship between image, reputation and student satisfaction was examined. The focus of the research is to determine the effect of corporate image and corporate reputation on student satisfaction. A quantitative research method was adopted and Bitlis Eren University students were preferred as a sample. Data were collected by survey technique. The obtained data were sbjected linear and multiple regression analysis by the Spss program. As a result of the analyzes, it was observed that there were important relationships between the variables. Also, it has been determined that the seen image has a significant impact on corporate reputation. It has been seen that corporate image and corporate reputation also affect student satisfaction and explain it significantly. It can be said that the research findings are guiding data for higher education administrators.

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Makale detayları

Üniversite İtibarı Ve İmajının Öğrenci Memnuniyetine Etkisi: Bitlis Eren Üniversitesi Örneği

Yazarlar: Metin IŞIK

Yayıncı: Kirklareli University

Ana Başlıklar: Sosyoloji & antropoloji

Dergi: Kırklareli University Journal of the Faculty of Economics and Administrative Sciences 2020 Vol.9 Issue 1, pp.65-80

Belge Tipi: Makale

Yayın Tarihi: 3/2020

Belge Dili: Türkçe

Document ID (Org No.): 2000525637

Sıklık: İki Yıllık

eISSN: 2587-2052

pISSN: 2146-3417

Sayı

Yazarlar:

Metin IŞIK

Yayıncı:

Kirklareli University

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

Kırklareli University Journal of the Faculty of Economics and Administrative Sciences 2020 Vol.9 Issue 1, pp.65-80

Belge Tipi:

Makale

Yayın Tarihi:

3/2020

Belge Dili:

Türkçe

Document ID (Org No.):

2000525637

Sıklık:

İki Yıllık

eISSN:

2587-2052

pISSN:

2146-3417