An Examination of Interactive Productions Broadcasted on Digital Platforms in Türkiye

Türkay Türkan Ünlü; Onur Akyol

Makale detayları

An Examination of Interactive Productions Broadcasted on Digital Platforms in Türkiye

Yazarlar:

Türkay Türkan Ünlü | Onur Akyol

Yayıncı:

Ataturk University

Ana Başlıklar:

Radyo-Televizyon | İletişim ve Medya Çalışmaları (Diğer)

Dergi:

Communicata Issue 29, pp.48-59

Belge Tipi:

Makale

Yayın Tarihi:

3/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001342489

pISSN:

2822-3713

Anahtar kelimeler:

Özet:

 Television broadcasting, which is shaped by the characteristics of new media has created a new distribution and screening channel for interactive productions that include a non-linear narrative form. Based on this point, this research aims to reveal the characteristics of interactive productions broadcasted on digital platforms. Therefore, the study is important with the perspective it will provide on the characteristics of interactive productions. Within the scope of the purpose of the study, the sample includes interactive productions on OTT TVs that offer broadcasting services in Türkiye. The productions were analysed through content analysis.In the study, a total of 21 productions were analysed. As a result of the analysis, while the number of interactive productions on Netflix increased from 2017 until 2024, only six of the productions were left on air with the decision taken by Netflix in November 2024. As a result of the data in both periods, it was observed that the majority of the interactive content was films, the adventure subject was predominant, most of the productions were between 0-30 minutes, and the majority of American origin productions. Furthermore, when the productions accessed in April were analysed, it was observed that 16 of the interactive productions were associated with child and family themed sub-genres, but three of them remained associated with these sub-themes in the December data.

 Television broadcasting, which is shaped by the characteristics of new media has created a new distribution and screening channel for interactive productions that include a non-linear narrative form. Based on this point, this research aims to reveal the characteristics of interactive productions broadcasted on digital platforms. Therefore, the study is important with the perspective it will provide on the characteristics of interactive productions. Within the scope of the purpose of the study, the sample includes interactive productions on OTT TVs that offer broadcasting services in Türkiye. The productions were analysed through content analysis.In the study, a total of 21 productions were analysed. As a result of the analysis, while the number of interactive productions on Netflix increased from 2017 until 2024, only six of the productions were left on air with the decision taken by Netflix in November 2024. As a result of the data in both periods, it was observed that the majority of the interactive content was films, the adventure subject was predominant, most of the productions were between 0-30 minutes, and the majority of American origin productions. Furthermore, when the productions accessed in April were analysed, it was observed that 16 of the interactive productions were associated with child and family themed sub-genres, but three of them remained associated with these sub-themes in the December data.

 Television broadcasting, which is shaped by the characteristics of new media has created a new distribution and screening channel for interactive productions that include a non-linear narrative form. Based on this point, this research aims to reveal the characteristics of interactive productions broadcasted on digital platforms. Therefore, the study is important with the perspective it will provide on the characteristics of interactive productions. Within the scope of the purpose of the study, the sample includes interactive productions on OTT TVs that offer broadcasting services in Türkiye. The productions were analysed through content analysis.In the study, a total of 21 productions were analysed. As a result of the analysis, while the number of interactive productions on Netflix increased from 2017 until 2024, only six of the productions were left on air with the decision taken by Netflix in November 2024. As a result of the data in both periods, it was observed that the majority of the interactive content was films, the adventure subject was predominant, most of the productions were between 0-30 minutes, and the majority of American origin productions. Furthermore, when the productions accessed in April were analysed, it was observed that 16 of the interactive productions were associated with child and family themed sub-genres, but three of them remained associated with these sub-themes in the December data.

 Yeni medyanın özellikleriyle şekillenen televizyon yayıncılığı; doğrusal olmayan bir anlatı formunu içeren interaktif yapımlar açısından bir dağıtım ve gösterim kanalını oluşturmuştur. Bu noktadan hareketle bu araştırma dijital platformlarda yayınlanan interaktif yapımların özelliklerini ortaya çıkarmayı amaçlamaktadır. Ulusal literatürde interaktif yapım örneklerini inceleyen çalışmalar bulunmasına karşın bu çalışmanın dijital platformlarda sunulan interaktif içeriklerin özelliklerin incelemesi özgün değerini oluşturmaktadır. Dolayısıyla çalışma, interaktif yapımların özelliklerine yönelik sunacağı bakış açısıyla önem taşımaktadır. Araştırmanın amacı kapsamında Türkiyede yayın hizmeti sunan OTT TVlerdeki interaktif yapımlar örneklemi içermektedir. Bu çerçevede gerçekleştirilen medya taramasında sadece Netflixte interaktif yapımların bulunduğu tespit edilmiştir. Nisan ve Aralık verileri doğrultusunda erişilen yapımlar karşılaştırmalı olarak içerik analiziyle incelenmiştir. Analiz neticesinde Netflixte 2017den itibaren interaktif yapımların sayısı 2024e kadar artarken 2024 Kasımda Netflix tarafından alınan kararla yapımların sadece altısı yayında bırakılmıştır. Her iki dönemdeki veriler neticesinde interaktif içeriklerde film türünün çoğunluğunu oluşturduğu, macera konusunun yoğunlukta olduğu, yapımların çoğunun 0-30 dakika arasında bulunduğu ve Amerikan menşeili yapımların çoğunluğu içerdiği görülmüştür. Ayrıca, Nisan ayında erişilen yapımlar incelendiğinde interaktif yapımların 16sının çocuk ve aile temalı alt türlerle ilişkilendirildiği ancak Aralık ayı verilerinde sadece üçünün bu alt temalarla ilişkisinin kaldığı görülmüştür.

Makale detayları

An Examination of Interactive Productions Broadcasted on Digital Platforms in Türkiye

Yazarlar:

Türkay Türkan Ünlü | Onur Akyol

Yayıncı:

Ataturk University

Ana Başlıklar:

Radyo-Televizyon | İletişim ve Medya Çalışmaları (Diğer)

Dergi:

Communicata Issue 29, pp.48-59

Belge Tipi:

Makale

Yayın Tarihi:

3/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001342489

pISSN:

2822-3713

Digital Platform

OTT TV

Interactivity

Interactive Cinema

Interactive Drama.Dijital Platform

OTT TV

İnteraktivite

İnteraktif Sinema

İnteraktif Drama

Sayı

Makale detayları

Yazarlar: Türkay Türkan Ünlü | Onur Akyol

Yayıncı: Ataturk University

Ana Başlıklar: Radyo-Televizyon | İletişim ve Medya Çalışmaları (Diğer)

Dergi: Communicata Issue 29, pp.48-59

Belge Tipi: Makale

Yayın Tarihi: 3/2025

Belge Dili: Türkçe

Document ID (Org No.): 2001342489

pISSN: 2822-3713

Sayı

Yazarlar:

Türkay Türkan Ünlü | Onur Akyol

Yayıncı:

Ataturk University

Ana Başlıklar:

Radyo-Televizyon | İletişim ve Medya Çalışmaları (Diğer)

Dergi:

Communicata Issue 29, pp.48-59

Belge Tipi:

Makale

Yayın Tarihi:

3/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001342489

pISSN:

2822-3713