The hegemony of digitalization over the individual and society: Digital hegemony

Emine Gülselcen Kafkasyalı; Merve Oğuzhan

Makale detayları

The hegemony of digitalization over the individual and society: Digital hegemony

Yazarlar:

Emine Gülselcen Kafkasyalı | Merve Oğuzhan

Yayıncı:

Erciyes University

Ana Başlıklar:

Siyaset Bilimi (Diğer)

Dergi:

Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi Issue 70, pp.55-63

Belge Tipi:

Makale

Yayın Tarihi:

4/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001346016

pISSN:

1301-3688

Anahtar kelimeler:

Özet:

 The digital era highlights the use of digital tools as a new source of power and authority for individuals and societies, and the ability to effectively manage these tools. In this context, a new form of power has emerged in which control and direction mechanisms operate through digital platforms in a wide area from individuals daily life practices to their intellectual worlds. This form of power is digital hegemony, which is structured with digital elements and components and is a concrete manifestation of the reflections of digitalization on individuals and society. Digital hegemony, the hegemonic power of digitalization, shapes the behavior of individuals by using digital platforms and establishes an invisible surveillance and control system, ensuring the reproduction of social norms. The aim of the study is to create a theoretical intellectual map based on literature review by addressing the hegemonic reflections of digitalization on individuals and society from a socio-political perspective within the framework of their effects on individual and social dynamics. In this context, digital hegemony is not only limited to the technical functions of digital technologies, but also reveals the power and consent-based power relationship that affects the intellectual and action areas of individuals and societies. Therefore, this hegemonic process takes place in the form of pressure on the individual and society, both as a voluntary consent and as a means of coercion.

 The digital era highlights the use of digital tools as a new source of power and authority for individuals and societies, and the ability to effectively manage these tools. In this context, a new form of power has emerged in which control and direction mechanisms operate through digital platforms in a wide area from individuals daily life practices to their intellectual worlds. This form of power is digital hegemony, which is structured with digital elements and components and is a concrete manifestation of the reflections of digitalization on individuals and society. Digital hegemony, the hegemonic power of digitalization, shapes the behavior of individuals by using digital platforms and establishes an invisible surveillance and control system, ensuring the reproduction of social norms. The aim of the study is to create a theoretical intellectual map based on literature review by addressing the hegemonic reflections of digitalization on individuals and society from a socio-political perspective within the framework of their effects on individual and social dynamics. In this context, digital hegemony is not only limited to the technical functions of digital technologies, but also reveals the power and consent-based power relationship that affects the intellectual and action areas of individuals and societies. Therefore, this hegemonic process takes place in the form of pressure on the individual and society, both as a voluntary consent and as a means of coercion.

 The digital era highlights the use of digital tools as a new source of power and authority for individuals and societies, and the ability to effectively manage these tools. In this context, a new form of power has emerged in which control and direction mechanisms operate through digital platforms in a wide area from individuals daily life practices to their intellectual worlds. This form of power is digital hegemony, which is structured with digital elements and components and is a concrete manifestation of the reflections of digitalization on individuals and society. Digital hegemony, the hegemonic power of digitalization, shapes the behavior of individuals by using digital platforms and establishes an invisible surveillance and control system, ensuring the reproduction of social norms. The aim of the study is to create a theoretical intellectual map based on literature review by addressing the hegemonic reflections of digitalization on individuals and society from a socio-political perspective within the framework of their effects on individual and social dynamics. In this context, digital hegemony is not only limited to the technical functions of digital technologies, but also reveals the power and consent-based power relationship that affects the intellectual and action areas of individuals and societies. Therefore, this hegemonic process takes place in the form of pressure on the individual and society, both as a voluntary consent and as a means of coercion.

 Dijital dönem, bireyler ve toplumlar için yeni bir güç ve otorite kaynağı olarak dijital araçların kullanımını ve bu araçları etkin bir biçimde yönetebilme becerisini ön plana çıkarmaktadır. Bu bağlamda, bireylerin gündelik yaşam pratiklerinden düşünsel dünyalarına kadar geniş bir alanda, dijital platformlar aracılığıyla kontrol ve yönlendirme mekanizmalarının işlediği yeni bir iktidar biçimi ortaya çıkmıştır. Bu iktidar biçimi dijital unsurlar ve bileşenlerle yapılandırılmış, dijitalleşmenin birey ve toplum üzerindeki yansımalarının somut bir tezahürü olan dijital hegemonyadır. Dijitalleşmenin hegemonik gücü olan dijital hegemonya, dijital platformları kullanarak, bireylerin davranışlarını şekillendirir ve görünmez bir gözetim ve denetim sistemi kurarak, toplumsal normların yeniden üretilmesini sağlar. Çalışmanın amacı, dijitalleşmenin birey ve toplum üzerindeki hegemonik yansımalarını, bireysel ve toplumsal dinamiklere etkileri çerçevesinde, sosyo-politik açıdan ele alarak literatür incelemesine dayalı, teorik bir düşünsel harita oluşturmaktır. Bu çerçevede dijital hegemonya, yalnızca dijital teknolojilerin teknik işlevleriyle sınırlı kalmayıp, aynı zamanda bireylerin ve toplumların düşünsel ve eylemsel alanlarını etkileyen güce ve rızaya dayalı güç ilişkisini ortaya çıkarmaktadır. Dolayısıyla bu hegemonik süreç, birey ve toplum üzerinde hem gönüllü bir rıza hem de zorlama aracı olarak baskı biçiminde gerçekleşmektedir.

Makale detayları

The hegemony of digitalization over the individual and society: Digital hegemony

Yazarlar:

Emine Gülselcen Kafkasyalı | Merve Oğuzhan

Yayıncı:

Erciyes University

Ana Başlıklar:

Siyaset Bilimi (Diğer)

Dergi:

Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi Issue 70, pp.55-63

Belge Tipi:

Makale

Yayın Tarihi:

4/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001346016

pISSN:

1301-3688

digitalization

hegemony

digital hegemony

Individual and Social Reflections of Digitalizationdijitalleşme

hegemonya

dijital hegemonya

dijitalleşmenin bireysel ve toplumsal yansımaları

Sayı

Makale detayları

Yazarlar: Emine Gülselcen Kafkasyalı | Merve Oğuzhan

Yayıncı: Erciyes University

Ana Başlıklar: Siyaset Bilimi (Diğer)

Dergi: Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi Issue 70, pp.55-63

Belge Tipi: Makale

Yayın Tarihi: 4/2025

Belge Dili: Türkçe

Document ID (Org No.): 2001346016

pISSN: 1301-3688

Sayı

Yazarlar:

Emine Gülselcen Kafkasyalı | Merve Oğuzhan

Yayıncı:

Erciyes University

Ana Başlıklar:

Siyaset Bilimi (Diğer)

Dergi:

Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi Issue 70, pp.55-63

Belge Tipi:

Makale

Yayın Tarihi:

4/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001346016

pISSN:

1301-3688