İşletmelerde Uygulanan Strateji Tipleri ve Uygulamadan Örnekler

Murat ÇUBUKCU

Makale detayları

İşletmelerde Uygulanan Strateji Tipleri ve Uygulamadan Örnekler

Yazarlar:

Murat ÇUBUKCU

Yayıncı:

Mehmet MECEK

Ana Başlıklar:

Sosyal Bilimler

Dergi:

International Journal of Management Academy 2018 Vol.1 Issue 2, pp.142-156

Belge Tipi:

Makale

Yayın Tarihi:

8/2018

Belge Dili:

Türkçe

Document ID (Org No.):

2000664677

Sıklık:

Üç Yıllık

pISSN:

2636-8048

Özet:

 


The
aim of this study is to ensure that the types of strategies applied in
enterprises and examples of successful application are theoretically presented
in the literature on the subject. There are many alternative options that can
help businesses to achieve their goals. Businesses should choose the
strategy that best suits their structure by doing internal and external
environment analysis and successfully implement it.Each business seeks to
achieve sustainable competitive advantage and to be one step ahead of intense
competition, taking into account the different assets and capabilities that it
possesses. In order to achieve sustainable competitive advantage; They can
develop strategies in different areas such as price, quality, time and
diversity. Businesses should be able to successfully implement selected strategies
that are compatible with their structures and that they can optimally use their
resources and capabilities, with continuous improvement and logic of
innovation. They must make it difficult to be imitated by improvements and
innovations. To achieve success with it, in practice many different types of
strategies can be applied; there are many types of strategy that have been
applied and emerged for many years such 
as competitive strategies, growth and development strategies, downsizing
and savings strategies. In this respect; this study also included strategies
used by some of the leading companies in their sector.

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Makale detayları

İşletmelerde Uygulanan Strateji Tipleri ve Uygulamadan Örnekler

Yazarlar: Murat ÇUBUKCU

Yayıncı: Mehmet MECEK

Ana Başlıklar: Sosyal Bilimler

Dergi: International Journal of Management Academy 2018 Vol.1 Issue 2, pp.142-156

Belge Tipi: Makale

Yayın Tarihi: 8/2018

Belge Dili: Türkçe

Document ID (Org No.): 2000664677

Sıklık: Üç Yıllık

pISSN: 2636-8048

Sayı

Yazarlar:

Murat ÇUBUKCU

Yayıncı:

Mehmet MECEK

Ana Başlıklar:

Sosyal Bilimler

Dergi:

International Journal of Management Academy 2018 Vol.1 Issue 2, pp.142-156

Belge Tipi:

Makale

Yayın Tarihi:

8/2018

Belge Dili:

Türkçe

Document ID (Org No.):

2000664677

Sıklık:

Üç Yıllık

pISSN:

2636-8048