Clickbait Journalism: A Study on Isparta Local Online Newspapers

Harun Dağ; Ali Taner

Makale detayları

Clickbait Journalism: A Study on Isparta Local Online Newspapers

Yazarlar:

Harun Dağ | Ali Taner

Yayıncı:

Ankara Hacı Bayram Veli University

Ana Başlıklar:

Gazetecilik | İnternet | Yeni Medya

Dergi:

Yeni Medya Issue 15, pp.176-191

Belge Tipi:

Makale

Yayın Tarihi:

12/2023

Belge Dili:

Türkçe

Document ID (Org No.):

2001306633

pISSN:

2587-1285

Anahtar kelimeler:

Özet:

 Online journalism, which emerged with the development of new communication technologies and has been widely used in a short period of time, has various advantages and disadvantages. Clickbait journalism is also among the biggest disadvantages of online journalism in terms of readers. In order to get clicks on the Internet, content news is shared without considering informing users. This kind of news reveals an important problem in terms of journalism professional principles and ethics. In this study, news portals in Isparta were analyzed in order to determine the level and forms of use of clickbait news on local news websites. In the study in which content analysis method was used, Bomba32, Demokrat32, Gülkent Gazetesi, Haber32 and Isparta Postası websites were selected as the sample. News shared by news websites between June 12 and June 26, 2023 were included in the analysis. As a result of the analysis, it was determined that clickbait news was used intensively 44.37 in the news sites analyzed. Among clickbait news strategies, arouse curiosity was the most used method. It was also found that current news and economic news are the areas where clickbait is most common.

 Online journalism, which emerged with the development of new communication technologies and has been widely used in a short period of time, has various advantages and disadvantages. Clickbait journalism is also among the biggest disadvantages of online journalism in terms of readers. In order to get clicks on the Internet, content news is shared without considering informing users. This kind of news reveals an important problem in terms of journalism professional principles and ethics. In this study, news portals in Isparta were analyzed in order to determine the level and forms of use of clickbait news on local news websites. In the study in which content analysis method was used, Bomba32, Demokrat32, Gülkent Gazetesi, Haber32 and Isparta Postası websites were selected as the sample. News shared by news websites between June 12 and June 26, 2023 were included in the analysis. As a result of the analysis, it was determined that clickbait news was used intensively 44.37 in the news sites analyzed. Among clickbait news strategies, arouse curiosity was the most used method. It was also found that current news and economic news are the areas where clickbait is most common.

 Online journalism, which emerged with the development of new communication technologies and has been widely used in a short period of time, has various advantages and disadvantages. Clickbait journalism is also among the biggest disadvantages of online journalism in terms of readers. In order to get clicks on the Internet, content news is shared without considering informing users. This kind of news reveals an important problem in terms of journalism professional principles and ethics. In this study, news portals in Isparta were analyzed in order to determine the level and forms of use of clickbait news on local news websites. In the study in which content analysis method was used, Bomba32, Demokrat32, Gülkent Gazetesi, Haber32 and Isparta Postası websites were selected as the sample. News shared by news websites between June 12 and June 26, 2023 were included in the analysis. As a result of the analysis, it was determined that clickbait news was used intensively 44.37 in the news sites analyzed. Among clickbait news strategies, arouse curiosity was the most used method. It was also found that current news and economic news are the areas where clickbait is most common.

 Yeni iletişim teknolojilerinin gelişimiyle beraber ortaya çıkan ve kısa süre içerisinde yoğun olarak kullanılan internet gazeteciliği çeşitli avantaj ve dezavantajı beraberinde getirmiştir. Tık odaklı habercilik de okurlar açısından internet gazeteciliğinin en büyük dezavantajları arasında yer almaktadır. İnternet ortamında tıklanma almak adına kullanıcıların bilgilendirilmesi düşünülmeden içerikler haberler paylaşılmaktadır. Bu tür haberler ise gazetecilik meslek ilkeleri ve etiği bakımından önemli bir sorunu ortaya koymaktadır. Çalışmada da tüm bunlardan hareketle yerel haber sitelerinde tık odaklı haberlerin kullanım düzey ve biçimlerini belirlemek amacıyla Ispartadaki haber portalları incelenmiştir. İçerik analizi yönteminin kullanıldığı araştırmada, Bomba32, Demokrat32, Gülkent Gazetesi, Haber32 ve Isparta Postası siteleri örneklem olarak seçilmiştir. Haber sitelerinin 12 Haziran-26 Haziran 2023 tarihleri arasında paylaştıkları haberler analize dahil edilmiştir. Analiz neticesinde incelenen haber sitelerinde yoğun olarak 44,37 tık odaklı haberlere başvurulduğu tespit edilmiştir. Tık odaklı haber stratejileri içerisinde merak uyandırma en çok kullanılan yöntem olmuştur. Ayrıca güncel haberler ve ekonomi haberlerinin tık tuzağının en fazla olduğu alanlar olduğu saptanmıştır.

Makale detayları

Clickbait Journalism: A Study on Isparta Local Online Newspapers

Yazarlar:

Harun Dağ | Ali Taner

Yayıncı:

Ankara Hacı Bayram Veli University

Ana Başlıklar:

Gazetecilik | İnternet | Yeni Medya

Dergi:

Yeni Medya Issue 15, pp.176-191

Belge Tipi:

Makale

Yayın Tarihi:

12/2023

Belge Dili:

Türkçe

Document ID (Org No.):

2001306633

pISSN:

2587-1285

Clickbait journalism

Online journalism

Clickbait

Local media

Digital mediaTık odaklı habercilik

İnternet gazeteciliği

Tık tuzağı

Yerel medya

Dijital medya

Sayı

Makale detayları

Yazarlar: Harun Dağ | Ali Taner

Yayıncı: Ankara Hacı Bayram Veli University

Ana Başlıklar: Gazetecilik | İnternet | Yeni Medya

Dergi: Yeni Medya Issue 15, pp.176-191

Belge Tipi: Makale

Yayın Tarihi: 12/2023

Belge Dili: Türkçe

Document ID (Org No.): 2001306633

pISSN: 2587-1285

Sayı

Yazarlar:

Harun Dağ | Ali Taner

Yayıncı:

Ankara Hacı Bayram Veli University

Ana Başlıklar:

Gazetecilik | İnternet | Yeni Medya

Dergi:

Yeni Medya Issue 15, pp.176-191

Belge Tipi:

Makale

Yayın Tarihi:

12/2023

Belge Dili:

Türkçe

Document ID (Org No.):

2001306633

pISSN:

2587-1285