An econometric model for popularrity on media

Orçun AYDIN; Erol TERZİ

Makale detayları

An econometric model for popularrity on media

Yazarlar:

Orçun AYDIN | Erol TERZİ

Ana Başlıklar:

Analiz

Dergi:

Cumhuriyet Science Journal 2021 Vol.42 Issue 4, pp.934-941

Belge Tipi:

Makale

Yayın Tarihi:

12/2021

Belge Dili:

İngilizce

Document ID (Org No.):

2000920270

Özet:

 

This paper aims to determine and estimate an econometric model which can be used to forecast media popularity of a governmental organization. Number of media sources monitored was used as regressors while taking types of these sources into account. Some linear models were estimated besides some non-linear models. According to the results, number of national, local, regional newspapers and number of television channels monitored were not found important to estimate number of news caught through media monitoring. On the other hand, number of internet media sources was found important to estimate the dependent variable. Additionally, number of news caught on select subjects in previous year was also found important. In the end an autoregressive panel data model with some additional regressors such as number of monitored sources was suggested to forecast popularity of organization. Any data only accessible to TurkStat members was never used in this paper. TurkStat is not responsible for any inference made in this study.

Makale detayları

An econometric model for popularrity on media

Yazarlar: Orçun AYDIN | Erol TERZİ

Ana Başlıklar: Analiz

Dergi: Cumhuriyet Science Journal 2021 Vol.42 Issue 4, pp.934-941

Belge Tipi: Makale

Yayın Tarihi: 12/2021

Belge Dili: İngilizce

Document ID (Org No.): 2000920270

Sayı

Yazarlar:

Orçun AYDIN | Erol TERZİ

Ana Başlıklar:

Analiz

Dergi:

Cumhuriyet Science Journal 2021 Vol.42 Issue 4, pp.934-941

Belge Tipi:

Makale

Yayın Tarihi:

12/2021

Belge Dili:

İngilizce

Document ID (Org No.):

2000920270