BANK TRUST AMONG UNIVERSITY STUDENTS IN UZBEKISTAN

Berna SERENER

Makale detayları

BANK TRUST AMONG UNIVERSITY STUDENTS IN UZBEKISTAN

Yazarlar:

Berna SERENER

Yayıncı:

European University of Lefke

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

EUL Journal of Social Sciences 2021 Vol.12 Issue 2, pp.163-173

Belge Tipi:

Makale

Yayın Tarihi:

12/2021

Belge Dili:

İngilizce

Document ID (Org No.):

2000515291

Sıklık:

İki Yıllık

eISSN:

2148-8169

pISSN:

1309-2294

Özet:

 

Abstract: The purpose of this research is to analyze the factors affecting bank trust among the young generation in Uzbekistan. 216 questionnaires filled by students at a university in Uzbekistan were evaluated. The average bank trust was 4.08 out of 5, indicating that students often trust their banks in Uzbekistan.  The most important factor affecting bank trust is customer transparency, followed by value congruence and financial literacy. The percentage of cumulative variance explained by these three factors is 78.26%. Transparency, value congruence and financial literacy variables are regressed against bank trust. The results show that the relationships between transparency and bank trust and value congruence and bank trust are positive and significant. The relationship between financial literacy and bank trust, on the other hand, is negative. Furthermore, increasing bank trust leads to an increase in bank loyalty among university students in Uzbekistan.

 

Abstract: The purpose of this research is to analyze the factors affecting bank trust among the young generation in Uzbekistan. 216 questionnaires filled by students at a university in Uzbekistan were evaluated. The average bank trust was 4.08 out of 5, indicating that students often trust their banks in Uzbekistan.  The most important factor affecting bank trust is customer transparency, followed by value congruence and financial literacy. The percentage of cumulative variance explained by these three factors is 78.26%. Transparency, value congruence and financial literacy variables are regressed against bank trust. The results show that the relationships between transparency and bank trust and value congruence and bank trust are positive and significant. The relationship between financial literacy and bank trust, on the other hand, is negative. Furthermore, increasing bank trust leads to an increase in bank loyalty among university students in Uzbekistan.

Makale detayları

BANK TRUST AMONG UNIVERSITY STUDENTS IN UZBEKISTAN

Yazarlar: Berna SERENER

Yayıncı: European University of Lefke

Ana Başlıklar: Sosyoloji & antropoloji

Dergi: EUL Journal of Social Sciences 2021 Vol.12 Issue 2, pp.163-173

Belge Tipi: Makale

Yayın Tarihi: 12/2021

Belge Dili: İngilizce

Document ID (Org No.): 2000515291

Sıklık: İki Yıllık

eISSN: 2148-8169

pISSN: 1309-2294

Sayı

Yazarlar:

Berna SERENER

Yayıncı:

European University of Lefke

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

EUL Journal of Social Sciences 2021 Vol.12 Issue 2, pp.163-173

Belge Tipi:

Makale

Yayın Tarihi:

12/2021

Belge Dili:

İngilizce

Document ID (Org No.):

2000515291

Sıklık:

İki Yıllık

eISSN:

2148-8169

pISSN:

1309-2294