SEX-TYPING OF GENDER IDENTITY: A CULTURAL PERSPECTIVE TO K-POP IDOLS’ PORTRAYALS OF PERCEIVED MASCULINITY

Melisa Pirol; Cansu Arısoy Gedik

Makale detayları

SEX-TYPING OF GENDER IDENTITY: A CULTURAL PERSPECTIVE TO K-POP IDOLS’ PORTRAYALS OF PERCEIVED MASCULINITY

Yazarlar:

Melisa Pirol | Cansu Arısoy Gedik

Yayıncı:

Dokuz Eylul University

Ana Başlıklar:

Kültürel çalışmalar (Diğer)

Dergi:

Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi Vol.27 Issue 2, pp.605-632

Belge Tipi:

Makale

Yayın Tarihi:

6/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001341647

pISSN:

1308-0911

Anahtar kelimeler:

Özet:

 This study aims to investigate how individuals living in Turkey perceive masculinity through the external appearances of K-pop idols from a cultural perspective. A mixed-method approach was used for the research; qualitative and quantitative data were obtained. Initially, a survey was conducted to determine the participants perspectives on gender roles. Lastly in-depth interviews were conducted with two different groups selected from the survey participants to evaluate K-pop idols from a masculinity perspective and to understand the reflections of media discourses on society. Using Sandra Lipsitz Bems schema theory for determining gender roles, the participants approaches to gender roles were comparatively evaluated. As a result, contrary to media discourse, it was understood that the participants were not disturbed by the way K-pop idols reflected masculinity and did not think that they were dangerous to society. It was revealed that familiarity with K-pop music did not significantly affect the perception of gender identity compared to those who were not familiar with it. However, although the participants stated that they adopted an egalitarian gender approach, it was found that masculinity was evaluated within the framework of traditional roles.

 This study aims to investigate how individuals living in Turkey perceive masculinity through the external appearances of K-pop idols from a cultural perspective. A mixed-method approach was used for the research; qualitative and quantitative data were obtained. Initially, a survey was conducted to determine the participants perspectives on gender roles. Lastly in-depth interviews were conducted with two different groups selected from the survey participants to evaluate K-pop idols from a masculinity perspective and to understand the reflections of media discourses on society. Using Sandra Lipsitz Bems schema theory for determining gender roles, the participants approaches to gender roles were comparatively evaluated. As a result, contrary to media discourse, it was understood that the participants were not disturbed by the way K-pop idols reflected masculinity and did not think that they were dangerous to society. It was revealed that familiarity with K-pop music did not significantly affect the perception of gender identity compared to those who were not familiar with it. However, although the participants stated that they adopted an egalitarian gender approach, it was found that masculinity was evaluated within the framework of traditional roles.

 This study aims to investigate how individuals living in Turkey perceive masculinity through the external appearances of K-pop idols from a cultural perspective. A mixed-method approach was used for the research; qualitative and quantitative data were obtained. Initially, a survey was conducted to determine the participants perspectives on gender roles. Lastly in-depth interviews were conducted with two different groups selected from the survey participants to evaluate K-pop idols from a masculinity perspective and to understand the reflections of media discourses on society. Using Sandra Lipsitz Bems schema theory for determining gender roles, the participants approaches to gender roles were comparatively evaluated. As a result, contrary to media discourse, it was understood that the participants were not disturbed by the way K-pop idols reflected masculinity and did not think that they were dangerous to society. It was revealed that familiarity with K-pop music did not significantly affect the perception of gender identity compared to those who were not familiar with it. However, although the participants stated that they adopted an egalitarian gender approach, it was found that masculinity was evaluated within the framework of traditional roles.

 Bu çalışma, Türkiyede yaşayan bireylerin, erkekliği K-pop idollerinin dış görünüşleri aracılığıyla nasıl algıladıklarını kültürel bir perspektifle incelemeyi amaçlamaktadır. Araştırma için karma yöntem kullanılmış, nitel ve nicel veriler elde edilmiştir. Öncelikli olarak katılımcıların toplumsal cinsiyet rollerine yönelik bakış açılarının belirlenmesi amacıyla anket uygulanmıştır. Sonrasında ise K-pop idollerinin erkeklik bakış açısıyla değerlendirilmesi ve medya söylemlerinin toplum üzerindeki yansımalarının anlaşılması için anket katılımcıları içerisinden seçilen iki farklı grup ile derinlemesine görüşmeler gerçekleştirilmiştir. Sandra Lipsitz Bemin toplumsal cinsiyet rollerinin belirlenmesi amacıyla geliştirdiği şema kuramından yararlanılarak, katılımcıların toplumsal cinsiyet rollerine ilişkin yaklaşımları karşılaştırmalı olarak değerlendirilmiştir. Sonuç olarak medya söylemlerinin aksine, K-pop idollerinin erkekliği yansıtma biçiminden rahatsızlık duyulmadığı ve toplum için tehlikeli olduğunun düşünülmediği anlaşılmıştır. K-pop müziğe yönelik aşinalığın, aşina olmayanlara kıyasla cinsiyet kimliğini algılamada etkili olmadığı ortaya çıkmıştır. Bununla birlikte katılımcılar eşitlikçi cinsiyet yaklaşımını benimsediklerini ifade etseler de erkekliğin geleneksel roller çerçevesinde değerlendirildiği tespit edilmiştir.

Makale detayları

SEX-TYPING OF GENDER IDENTITY: A CULTURAL PERSPECTIVE TO K-POP IDOLS’ PORTRAYALS OF PERCEIVED MASCULINITY

Yazarlar:

Melisa Pirol | Cansu Arısoy Gedik

Yayıncı:

Dokuz Eylul University

Ana Başlıklar:

Kültürel çalışmalar (Diğer)

Dergi:

Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi Vol.27 Issue 2, pp.605-632

Belge Tipi:

Makale

Yayın Tarihi:

6/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001341647

pISSN:

1308-0911

K-pop

Hallyu

Gender Roles

Masculinity

IdentityToplumsal Cinsiyet

Erkeklik

Cinsiyet Kimliği

Sayı

Makale detayları

Yazarlar: Melisa Pirol | Cansu Arısoy Gedik

Yayıncı: Dokuz Eylul University

Ana Başlıklar: Kültürel çalışmalar (Diğer)

Dergi: Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi Vol.27 Issue 2, pp.605-632

Belge Tipi: Makale

Yayın Tarihi: 6/2025

Belge Dili: İngilizce

Document ID (Org No.): 2001341647

pISSN: 1308-0911

Sayı

Yazarlar:

Melisa Pirol | Cansu Arısoy Gedik

Yayıncı:

Dokuz Eylul University

Ana Başlıklar:

Kültürel çalışmalar (Diğer)

Dergi:

Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi Vol.27 Issue 2, pp.605-632

Belge Tipi:

Makale

Yayın Tarihi:

6/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001341647

pISSN:

1308-0911