Changing Broadcasting with Digitization in Television Broadcasting: Samsun Sample

Hilal Gamze Çakır; Nursel Bolat

Makale detayları

Changing Broadcasting with Digitization in Television Broadcasting: Samsun Sample

Yazarlar:

Hilal Gamze Çakır | Nursel Bolat

Yayıncı:

Ondokuz Mayıs University

Ana Başlıklar:

İletişim ve Medya Çalışmaları

Dergi:

Middle Black Sea Journal of Communication Studies Vol.8 Issue 1, pp.81-102

Belge Tipi:

Makale

Yayın Tarihi:

5/2023

Belge Dili:

Türkçe

Document ID (Org No.):

2001290381

pISSN:

2587-1544

Anahtar kelimeler:

Özet:

 While the rapidly developing internet and new media technologies have caused radical changes in society, they have also transformed communication practices. The most important feature that new media offers to individuals is interactive communication. While there is a one-sided communication in the traditional media, new media technologies have completely destroyed this perception and even allowed the audience to actively participate in the broadcasts and determine the content. In the study, the contents of Samsuns internet televisions for a week were examined and the process of adaptation to technology, which was changing gradually, was tried to be understood. The influence of the audience in the changing television broadcasting has been evaluated through the eyes of the broadcasters. In this period when internet television was intense, what the audience wanted to watch most in Samsun was revealed by both content analysis method and blended with the in-depth interviews with the broadcasters and presented to the reader. While in-depth interview technique, one of the qualitative research methods, was used in the research, the questions were determined as semi-structured. The sample of the research consists of names who take part in various positions in internet televisions broadcasting in the city center of Samsun. The responses received were analyzed with the discourse analysis method, and the weekly broadcasts of internet televisions were analyzed with the content analysis method, and the results were obtained by combining the two.

 While the rapidly developing internet and new media technologies have caused radical changes in society, they have also transformed communication practices. The most important feature that new media offers to individuals is interactive communication. While there is a one-sided communication in the traditional media, new media technologies have completely destroyed this perception and even allowed the audience to actively participate in the broadcasts and determine the content. In the study, the contents of Samsuns internet televisions for a week were examined and the process of adaptation to technology, which was changing gradually, was tried to be understood. The influence of the audience in the changing television broadcasting has been evaluated through the eyes of the broadcasters. In this period when internet television was intense, what the audience wanted to watch most in Samsun was revealed by both content analysis method and blended with the in-depth interviews with the broadcasters and presented to the reader. While in-depth interview technique, one of the qualitative research methods, was used in the research, the questions were determined as semi-structured. The sample of the research consists of names who take part in various positions in internet televisions broadcasting in the city center of Samsun. The responses received were analyzed with the discourse analysis method, and the weekly broadcasts of internet televisions were analyzed with the content analysis method, and the results were obtained by combining the two.

 While the rapidly developing internet and new media technologies have caused radical changes in society, they have also transformed communication practices. The most important feature that new media offers to individuals is interactive communication. While there is a one-sided communication in the traditional media, new media technologies have completely destroyed this perception and even allowed the audience to actively participate in the broadcasts and determine the content. In the study, the contents of Samsuns internet televisions for a week were examined and the process of adaptation to technology, which was changing gradually, was tried to be understood. The influence of the audience in the changing television broadcasting has been evaluated through the eyes of the broadcasters. In this period when internet television was intense, what the audience wanted to watch most in Samsun was revealed by both content analysis method and blended with the in-depth interviews with the broadcasters and presented to the reader. While in-depth interview technique, one of the qualitative research methods, was used in the research, the questions were determined as semi-structured. The sample of the research consists of names who take part in various positions in internet televisions broadcasting in the city center of Samsun. The responses received were analyzed with the discourse analysis method, and the weekly broadcasts of internet televisions were analyzed with the content analysis method, and the results were obtained by combining the two.

 Hızla gelişen internet ve yeni medya teknolojileri toplumda köklu değişikliklere sebep olurken, iletişim pratiklerini de dönuşturmuştur. Yeni medyanın bireylere sunduğu en önemli özellik, etkileşimli iletişimdir. Geleneksel medyada tek taraflı bir iletişim söz konusuyken, yeni medya teknolojileri bu algıyı tamamen yıkmış, hatta izleyicilerin aktif olarak yayınlara katılıp, içerik belirlemesine olanak sağlamıştır. Çalışmada, Samsunun internet televizyonlarının bir haftalık içerikleri incelenerek, giderek değişim gösteren teknolojiye uyum sureçleri anlamlandırılmaya çalışılmıştır. Değişen televizyon yayıncılığında izleyicinin etkisi, yayıncıların gözuyle değerlendirilmiştir. İnternet televizyonluğunun yoğun olduğu bu dönemde Samsunda izleyicilerin en çok ne izlemek istediği, hem içerik analizi yöntemi ile ortaya çıkarılmış hem de yayıncılarla yapılan derinlemesine mulakat ile birlikte harmanlanarak okuyucuya sunulmuştur. Araştırmada nitel araştırma yöntemlerinden derinlemesine mulakat tekniği kullanılırken, sorular yarı yapılandırılmış olarak belirlenmiştir. Araştırmanın örneklemini, Samsun merkezde yayın yapan internet televizyonlarında çeşitli pozisyonlarda görev alan isimler oluşturmaktadır. Elde edilen bulgular söylem analizi yöntemi ile analiz edilerek, internet televizyonlarının bir haftalık yayınları da içerik analizi yöntemi ile analiz edilmiş ikisi birleştirilerek sonuca ulaşılmıştır.

Makale detayları

Changing Broadcasting with Digitization in Television Broadcasting: Samsun Sample

Yazarlar:

Hilal Gamze Çakır | Nursel Bolat

Yayıncı:

Ondokuz Mayıs University

Ana Başlıklar:

İletişim ve Medya Çalışmaları

Dergi:

Middle Black Sea Journal of Communication Studies Vol.8 Issue 1, pp.81-102

Belge Tipi:

Makale

Yayın Tarihi:

5/2023

Belge Dili:

Türkçe

Document ID (Org No.):

2001290381

pISSN:

2587-1544

New media

interaction

communication

internet television

audienceYeni medya

etkileşim

iletişim

internet televizyonu

izleyici

Sayı

Makale detayları

Yazarlar: Hilal Gamze Çakır | Nursel Bolat

Yayıncı: Ondokuz Mayıs University

Ana Başlıklar: İletişim ve Medya Çalışmaları

Dergi: Middle Black Sea Journal of Communication Studies Vol.8 Issue 1, pp.81-102

Belge Tipi: Makale

Yayın Tarihi: 5/2023

Belge Dili: Türkçe

Document ID (Org No.): 2001290381

pISSN: 2587-1544

Sayı

Yazarlar:

Hilal Gamze Çakır | Nursel Bolat

Yayıncı:

Ondokuz Mayıs University

Ana Başlıklar:

İletişim ve Medya Çalışmaları

Dergi:

Middle Black Sea Journal of Communication Studies Vol.8 Issue 1, pp.81-102

Belge Tipi:

Makale

Yayın Tarihi:

5/2023

Belge Dili:

Türkçe

Document ID (Org No.):

2001290381

pISSN:

2587-1544