AN EMPIRICAL STUDY ON ANTECEDENTS OF CONSUMPTION VALUES: THE MODERATING EFFECT OF SOCIAL CLASS

Tülin URAL; Betül BALIKÇIOĞLU; Oğuz OYPAN

Makale detayları

AN EMPIRICAL STUDY ON ANTECEDENTS OF CONSUMPTION VALUES: THE MODERATING EFFECT OF SOCIAL CLASS

Yazarlar:

Tülin URAL | Betül BALIKÇIOĞLU | Oğuz OYPAN

Yayıncı:

Kenan ÇELİK

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

International Journal of Economics and Administrative Studies 2020 Issue 26, pp.115-134

Belge Tipi:

Makale

Yayın Tarihi:

1/2020

Belge Dili:

İngilizce

Document ID (Org No.):

2000640824

Sıklık:

Üç Aylık

eISSN:

1307-9859

pISSN:

1307-9832

Özet:

 


Recently,
cultural transformation has resulted in changing consumption values. Lack of
the deeper explanations regarding the antecedents of consumption values is the
motivation of this study. The study aims to explain the effects of global
consumer culture, individualism, collectivism and materialism as antecedents,
on consumption values of consumer. A partial least square
structural equation modeling (PLS-SEM) and multi-group analysis was applied to test the hypotheses suggested in the structural model. The results
indicate that materialism partially mediates the relationship between global
consumer culture and consumption values and, the relationship between
collectivism and consumption values. Materialism full mediates the relationship
between individualism and consumption values. The results reveal that there are
no differences the direction and power of the structural model paths between
middle-class group and other-class group except for indirect effects. 

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Makale detayları

AN EMPIRICAL STUDY ON ANTECEDENTS OF CONSUMPTION VALUES: THE MODERATING EFFECT OF SOCIAL CLASS

Yazarlar: Tülin URAL | Betül BALIKÇIOĞLU | Oğuz OYPAN

Yayıncı: Kenan ÇELİK

Ana Başlıklar: Sosyoloji & antropoloji

Dergi: International Journal of Economics and Administrative Studies 2020 Issue 26, pp.115-134

Belge Tipi: Makale

Yayın Tarihi: 1/2020

Belge Dili: İngilizce

Document ID (Org No.): 2000640824

Sıklık: Üç Aylık

eISSN: 1307-9859

pISSN: 1307-9832

Sayı

Yazarlar:

Tülin URAL | Betül BALIKÇIOĞLU | Oğuz OYPAN

Yayıncı:

Kenan ÇELİK

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

International Journal of Economics and Administrative Studies 2020 Issue 26, pp.115-134

Belge Tipi:

Makale

Yayın Tarihi:

1/2020

Belge Dili:

İngilizce

Document ID (Org No.):

2000640824

Sıklık:

Üç Aylık

eISSN:

1307-9859

pISSN:

1307-9832