DETERMINING INDUSTRIAL INVESTMENT LOCATION IN NORTH AFRICA FOR TEXTILE PRODUCTION USING INTEGRATED AHP AND TOPSIS METHOD: A CASE STUDY

Bulent Aytas; Muhammet Ceylan

Makale detayları

DETERMINING INDUSTRIAL INVESTMENT LOCATION IN NORTH AFRICA FOR TEXTILE PRODUCTION USING INTEGRATED AHP AND TOPSIS METHOD: A CASE STUDY

Yazarlar:

Bulent Aytas | Muhammet Ceylan

Yayıncı:

Istanbul Ticaret University

Ana Başlıklar:

Üretim ve Endüstri Mühendisliği (Diğer)

Dergi:

İstanbul Ticaret Üniversitesi Teknoloji ve Uygulamalı Bilimler Dergisi Vol.8 Issue 1, pp.301-314

Belge Tipi:

Makale

Yayın Tarihi:

8/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001357106

pISSN:

2645-8969

Anahtar kelimeler:

Özet:

 Achieving sustainable growth necessitates that businesses establish an effective presence not only in local markets but also globally. Expanding into international markets, creating marketing networks across various continents or countries, and setting up logistics and production bases have become a natural consequence of the global competitive environment. Driven by globalization, companies are increasingly engaging in strategic investments worldwide to reduce costs and exploit opportunities in high-potential markets, transcending national boundaries. In recent years, rising production costs and periodic political uncertainties have directed labor-intensive industries, notably textiles, toward seeking alternative production centers with more favorable conditions. Consequently, many companies have relocated a portion of their production activities closer to major markets like America and Europe, geographically and politically, to capitalize on cost advantages and ensure supply chain continuity. This shift has enhanced logistics efficiency and guaranteed uninterrupted service delivery. This study arises from the necessity to develop a systematic and integrated evaluation framework specifically addressing site selection issues. It aims to facilitate robust analytical capabilities for decision-makers, who must navigate multi-criteria preferences alongside complexities such as uncertainties and subjective judgments. In this context, the Arab Republic of Egypt, recognized for its strategic geographical location and advantageous accessibility to African, Asian, and European markets, is examined as an exemplary case for facility location decisions. The study analyzes Egypts industrial zones within uncertain conditions, adopting methods suitable for multi-criteria decision-making processes. The initial section of the study presents a conceptual framework and conducts a comprehensive review of the relevant literature. Prominent multi-criteria decision-making techniques frequently employed in strategic location selection problems, such as the Analytic Hierarchy Process AHP and Technique for Order Preference by Similarity to Ideal Solution TOPSIS, are explored. These methods are subsequently discussed as components of an integrated solution approach tailored to the specific challenges posed by the location selection problem.

 Achieving sustainable growth necessitates that businesses establish an effective presence not only in local markets but also globally. Expanding into international markets, creating marketing networks across various continents or countries, and setting up logistics and production bases have become a natural consequence of the global competitive environment. Driven by globalization, companies are increasingly engaging in strategic investments worldwide to reduce costs and exploit opportunities in high-potential markets, transcending national boundaries. In recent years, rising production costs and periodic political uncertainties have directed labor-intensive industries, notably textiles, toward seeking alternative production centers with more favorable conditions. Consequently, many companies have relocated a portion of their production activities closer to major markets like America and Europe, geographically and politically, to capitalize on cost advantages and ensure supply chain continuity. This shift has enhanced logistics efficiency and guaranteed uninterrupted service delivery. This study arises from the necessity to develop a systematic and integrated evaluation framework specifically addressing site selection issues. It aims to facilitate robust analytical capabilities for decision-makers, who must navigate multi-criteria preferences alongside complexities such as uncertainties and subjective judgments. In this context, the Arab Republic of Egypt, recognized for its strategic geographical location and advantageous accessibility to African, Asian, and European markets, is examined as an exemplary case for facility location decisions. The study analyzes Egypts industrial zones within uncertain conditions, adopting methods suitable for multi-criteria decision-making processes. The initial section of the study presents a conceptual framework and conducts a comprehensive review of the relevant literature. Prominent multi-criteria decision-making techniques frequently employed in strategic location selection problems, such as the Analytic Hierarchy Process AHP and Technique for Order Preference by Similarity to Ideal Solution TOPSIS, are explored. These methods are subsequently discussed as components of an integrated solution approach tailored to the specific challenges posed by the location selection problem.

 Achieving sustainable growth necessitates that businesses establish an effective presence not only in local markets but also globally. Expanding into international markets, creating marketing networks across various continents or countries, and setting up logistics and production bases have become a natural consequence of the global competitive environment. Driven by globalization, companies are increasingly engaging in strategic investments worldwide to reduce costs and exploit opportunities in high-potential markets, transcending national boundaries. In recent years, rising production costs and periodic political uncertainties have directed labor-intensive industries, notably textiles, toward seeking alternative production centers with more favorable conditions. Consequently, many companies have relocated a portion of their production activities closer to major markets like America and Europe, geographically and politically, to capitalize on cost advantages and ensure supply chain continuity. This shift has enhanced logistics efficiency and guaranteed uninterrupted service delivery. This study arises from the necessity to develop a systematic and integrated evaluation framework specifically addressing site selection issues. It aims to facilitate robust analytical capabilities for decision-makers, who must navigate multi-criteria preferences alongside complexities such as uncertainties and subjective judgments. In this context, the Arab Republic of Egypt, recognized for its strategic geographical location and advantageous accessibility to African, Asian, and European markets, is examined as an exemplary case for facility location decisions. The study analyzes Egypts industrial zones within uncertain conditions, adopting methods suitable for multi-criteria decision-making processes. The initial section of the study presents a conceptual framework and conducts a comprehensive review of the relevant literature. Prominent multi-criteria decision-making techniques frequently employed in strategic location selection problems, such as the Analytic Hierarchy Process AHP and Technique for Order Preference by Similarity to Ideal Solution TOPSIS, are explored. These methods are subsequently discussed as components of an integrated solution approach tailored to the specific challenges posed by the location selection problem.

 İşletmelerin sürdürülebilir büyüme hedeflerine ulaşabilmeleri, yalnızca yerel pazarlarda değil küresel ölçekte de etkin bir şekilde varlık göstermelerini zorunlu kılmaktadır. Uluslararası pazarlarda genişleme, farklı kıtalarda ya da ülkelerde pazarlama ağları , lojistik ve üretim üsleri kurma ihtiyacı küresel rekabet ortamının doğal bir sonucudur. Küreselleşmenin etkisiyle işletmeler, faaliyetlerini kendi ülkeleriyle sınırlı tutmaksızın dünya genelinde stratejik yatırımlar yaparak maliyetlerini azaltma ve yüksek potansiyele sahip pazarlara erişim sağlama fırsatlarını değerlendirmektedir. Son yıllarda üretim maliyetlerindeki artış ve dönemsel siyasi belirsizlikler, emek yoğun sektörlerden biri olan tekstil sektörünü daha uygun koşullara sahip alternatif üretim merkezleri arayışına yöneltmiştir. Bu doğrultuda birçok şirket maliyet avantajı elde etmenin yanı sıra tedarik sürekliliğini sağlamak amacı ile de üretim faaliyetlerinin bir kısmını Amerika ve Avrupa gibi büyük pazarlara coğrafi ve siyasi olarak daha yakın bölgelere taşımaktadır. Böylece hem lojistik süreçlerde etkinlik sağlanmakta hem de hizmet sürekliliği garanti altına alınmaktadır. Bu çalışma, kuruluş yeri seçimi problemlerine yönelik olarak sistematik ve bütüncül bir değerlendirme geliştirme gereksiniminden doğmuştur. Çalışmada, karar vericilerin çok kriterli tercihlerini dikkate alırken, aynı zamanda belirsizlikler ve öznel yargılar gibi karmaşık unsurlar altında sağlıklı analizler gerçekleştirebilmeleri amaçlanmaktadır. Bu bağlamda stratejik coğrafi konumu ve Afrika, Asya ile Avrupa pazarlarına olan erişim kolaylığı sayesinde dikkat çeken Mısır Arap Cumhuriyeti, faaliyet üslerinin yer seçimi açısından örnek bir ülke olarak değerlendirildi. Çalışmada, Mısırın sanayi bölgeleri belirsizlik koşullarında karar vericilerin çok kriterli değerlendirme süreçlerine uygun biçimde analiz edilmiştir. Çalışmanın ilk bölümünde konuya ilişkin kavramsal bir çerçeve sunulmuş ve ilgili literatür kapsamlı biçimde incelenmiştir. Kuruluş yeri seçimi gibi stratejik karar verme problemlerinde sıkça başvurulan çok kriterli karar verme yöntemlerinden Analitik Hiyerarşi Süreci AHP ile İdeal Çözüme Benzerliğe Göre Tercih Sıralama Tekniği TOPSIS yöntemleri bu bağlamda ele alınmış ve söz konusu probleme yönelik bütünleşik bir çözüm yaklaşımı olarak tartışılmıştır.

Makale detayları

DETERMINING INDUSTRIAL INVESTMENT LOCATION IN NORTH AFRICA FOR TEXTILE PRODUCTION USING INTEGRATED AHP AND TOPSIS METHOD: A CASE STUDY

Yazarlar:

Bulent Aytas | Muhammet Ceylan

Yayıncı:

Istanbul Ticaret University

Ana Başlıklar:

Üretim ve Endüstri Mühendisliği (Diğer)

Dergi:

İstanbul Ticaret Üniversitesi Teknoloji ve Uygulamalı Bilimler Dergisi Vol.8 Issue 1, pp.301-314

Belge Tipi:

Makale

Yayın Tarihi:

8/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001357106

pISSN:

2645-8969

AHP

TOPSIS

Facility Location SelectionAHP

TOPSIS

Kuruluş yeri seçimi

Sayı

Makale detayları

DETERMINING INDUSTRIAL INVESTMENT LOCATION IN NORTH AFRICA FOR TEXTILE PRODUCTION USING INTEGRATED AHP AND TOPSIS METHOD: A CASE STUDY

Yazarlar: Bulent Aytas | Muhammet Ceylan

Yayıncı: Istanbul Ticaret University

Ana Başlıklar: Üretim ve Endüstri Mühendisliği (Diğer)

Dergi: İstanbul Ticaret Üniversitesi Teknoloji ve Uygulamalı Bilimler Dergisi Vol.8 Issue 1, pp.301-314

Belge Tipi: Makale

Yayın Tarihi: 8/2025

Belge Dili: Türkçe

Document ID (Org No.): 2001357106

pISSN: 2645-8969

AHP

TOPSIS

Facility Location SelectionAHP

TOPSIS

Kuruluş yeri seçimi

Sayı

Yazarlar:

Bulent Aytas | Muhammet Ceylan

Yayıncı:

Istanbul Ticaret University

Ana Başlıklar:

Üretim ve Endüstri Mühendisliği (Diğer)

Dergi:

İstanbul Ticaret Üniversitesi Teknoloji ve Uygulamalı Bilimler Dergisi Vol.8 Issue 1, pp.301-314

Belge Tipi:

Makale

Yayın Tarihi:

8/2025

Belge Dili:

Türkçe

Document ID (Org No.):

2001357106

pISSN:

2645-8969