How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster

Tevfik DEMİRCİFTCİ

doi:https://doi.org/10.26650/jot.2022.8.1.1038134

Makale detayları

How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster

Yazarlar:

Tevfik DEMİRCİFTCİ

Yayıncı:

Istanbul University

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

Journal of Tourismology 2022 Vol.8 Issue 1, pp.1-11

Belge Tipi:

Makale

Yayın Tarihi:

6/2022

Belge Dili:

İngilizce

Document ID (Org No.):

2000507634

Sıklık:

İki Yıllık

eISSN:

2459-1939

DOI:

https://doi.org/10.26650/jot.2022.8.1.1038134

Özet:

 

Revenue managers play a vital role in the hotel industry for maximizing revenues. The hotel industry also understands the importance of revenue managers. However, according to hotel revenue professionals, there is still a lack of qualified revenue managers. The purpose of this case study is to reveal the competencies of a successful hotel revenue manager. To achieve this purpose, an expert interview was done with a successful revenue manager in the Marriott Turkey cluster. It was found out that having good analytical and communication skills were essential to being a successful revenue manager. Understanding the local market and adopting brand standards were vital for effective revenue management.

Makale detayları

How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster

Yazarlar: Tevfik DEMİRCİFTCİ

Yayıncı: Istanbul University

Ana Başlıklar: Sosyoloji & antropoloji

Dergi: Journal of Tourismology 2022 Vol.8 Issue 1, pp.1-11

Belge Tipi: Makale

Yayın Tarihi: 6/2022

Belge Dili: İngilizce

Document ID (Org No.): 2000507634

Sıklık: İki Yıllık

eISSN: 2459-1939

DOI: https://doi.org/10.26650/jot.2022.8.1.1038134

Sayı

Yazarlar:

Tevfik DEMİRCİFTCİ

Yayıncı:

Istanbul University

Ana Başlıklar:

Sosyoloji & antropoloji

Dergi:

Journal of Tourismology 2022 Vol.8 Issue 1, pp.1-11

Belge Tipi:

Makale

Yayın Tarihi:

6/2022

Belge Dili:

İngilizce

Document ID (Org No.):

2000507634

Sıklık:

İki Yıllık

eISSN:

2459-1939

DOI:

https://doi.org/10.26650/jot.2022.8.1.1038134