INVESTIGATION OF THE RELATIONSHIP BETWEEN YOUTH'S SOCIAL MEDIA USAGE PURPOSES AND APPEARANCE-RELATED SOCIAL MEDIA CONSCIOUSNESS

Nesrin Duman; Zeynep Polat; Beyza Yıldırım

Makale detayları

INVESTIGATION OF THE RELATIONSHIP BETWEEN YOUTH'S SOCIAL MEDIA USAGE PURPOSES AND APPEARANCE-RELATED SOCIAL MEDIA CONSCIOUSNESS

Yazarlar:

Nesrin Duman | Zeynep Polat | Beyza Yıldırım

Yayıncı:

Istanbul Aydin University

Ana Başlıklar:

İnternet | Kitle İletişimi | Sosyal Medya Çalışmaları

Dergi:

İletişim Çalışmaları Dergisi Vol.11 Issue 1, pp.47-66

Belge Tipi:

Makale

Yayın Tarihi:

1/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001339719

pISSN:

2149-486X

Anahtar kelimeler:

Özet:

 The purpose of the study was to investigate the connection between young peoples appearance-related social media consciousness and their motivations for using social media. A total of 272 university students, including 224 women and 48 men, participated in the study. The Demographic Information Form, the Appearance-Related Social Media Consciousness Scale, and the Social Media Use Purposes Scale of University Students were used to collect data. According to the findings of the study, among the social media platforms, participants mostly use Instagram 81.6 and WhatsApp 70.6. In addition, it was observed that the parts of the body that the participants obsessed over the most were the belly 37.1 and the face 32.4. When the purpose of social media use is examined, it has been understood that youngsters mostly use social media for obtaining information. Furthermore, a substantial degree of negative body image perception was noted in the participants. Young people with a variable diet have a significantly higher negative body image. It is seen that participants who have more screen time use social media to obtain information more. Lastly, there is no discernible connection between the reasons for using social media and appearance-related social media consciousness. This study is intended to be a resource for studies on individuals psychological well-being and conscious use of technology.

 The purpose of the study was to investigate the connection between young peoples appearance-related social media consciousness and their motivations for using social media. A total of 272 university students, including 224 women and 48 men, participated in the study. The Demographic Information Form, the Appearance-Related Social Media Consciousness Scale, and the Social Media Use Purposes Scale of University Students were used to collect data. According to the findings of the study, among the social media platforms, participants mostly use Instagram 81.6 and WhatsApp 70.6. In addition, it was observed that the parts of the body that the participants obsessed over the most were the belly 37.1 and the face 32.4. When the purpose of social media use is examined, it has been understood that youngsters mostly use social media for obtaining information. Furthermore, a substantial degree of negative body image perception was noted in the participants. Young people with a variable diet have a significantly higher negative body image. It is seen that participants who have more screen time use social media to obtain information more. Lastly, there is no discernible connection between the reasons for using social media and appearance-related social media consciousness. This study is intended to be a resource for studies on individuals psychological well-being and conscious use of technology.

 The purpose of the study was to investigate the connection between young peoples appearance-related social media consciousness and their motivations for using social media. A total of 272 university students, including 224 women and 48 men, participated in the study. The Demographic Information Form, the Appearance-Related Social Media Consciousness Scale, and the Social Media Use Purposes Scale of University Students were used to collect data. According to the findings of the study, among the social media platforms, participants mostly use Instagram 81.6 and WhatsApp 70.6. In addition, it was observed that the parts of the body that the participants obsessed over the most were the belly 37.1 and the face 32.4. When the purpose of social media use is examined, it has been understood that youngsters mostly use social media for obtaining information. Furthermore, a substantial degree of negative body image perception was noted in the participants. Young people with a variable diet have a significantly higher negative body image. It is seen that participants who have more screen time use social media to obtain information more. Lastly, there is no discernible connection between the reasons for using social media and appearance-related social media consciousness. This study is intended to be a resource for studies on individuals psychological well-being and conscious use of technology.

 Çalışma gençlerin sosyal medya kullanım amaçları ile görünümle ilişkili sosyal medya bilinci arasındaki ilişkiyi incelemeyi hedeflemiştir. Araştırmaya 224 kadın ve 48 erkek olmak üzere toplamda 272 üniversite öğrencisi katılmıştır. Veri toplamak amacıyla Demografik Bilgi Formu, Görünümle İlişkili Sosyal Medya Bilinç Ölçeği ve Üniversite Öğrencilerinin Sosyal Medyayı Kullanım Amaçlarını Belirleme Ölçeği kullanılmıştır. Çalışmanın sonucunda elde edilen bulgulara göre; katılımcılar sosyal medya platformlarından en çok Instagram 81,6 ve WhatsApp 70,6 kullanmaktadır. Bununla birlikte katılımcıların bedenlerinde en çok mesele ettikleri bölgelerin göbek 37,1 ve yüz 32,4 olduğu görülmüştür. Sosyal medya kullanım amacı incelendiğinde; gençlerin en çok bilgi edinme amaçlı sosyal medya kullandıkları anlaşılmıştır. Ayrıca, katılımcıların yüksek düzeyde negatif beden imajı algısına sahip oldukları görülmüştür. Değişken bir beslenme düzeni olan gençlerin anlamlı düzeyde daha yüksek negatif beden imajına sahip oldukları tespit edilmiştir. Sosyal medya ekran süresi fazla olan katılımcıların sosyal medyayı daha çok bilgi edinme amacıyla kullandıkları görülmektedir. Son olarak sosyal medya kullanım amaçları ile görünümle ilişkili sosyal medya bilinci arasında anlamlı ilişki bulunmamaktadır. Bu çalışmanın bireylerin psikolojik iyi oluşlarına ve bilinçli teknoloji kullanımına yönelik çalışmalara kaynak niteliğinde olması amaçlanmaktadır.

Makale detayları

INVESTIGATION OF THE RELATIONSHIP BETWEEN YOUTH'S SOCIAL MEDIA USAGE PURPOSES AND APPEARANCE-RELATED SOCIAL MEDIA CONSCIOUSNESS

Yazarlar:

Nesrin Duman | Zeynep Polat | Beyza Yıldırım

Yayıncı:

Istanbul Aydin University

Ana Başlıklar:

İnternet | Kitle İletişimi | Sosyal Medya Çalışmaları

Dergi:

İletişim Çalışmaları Dergisi Vol.11 Issue 1, pp.47-66

Belge Tipi:

Makale

Yayın Tarihi:

1/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001339719

pISSN:

2149-486X

Social media

physical appearance

body perception

social media consciousnessSosyal medya

dış görünüş

beden algısı

sosyal medya bilinci

Sayı

Makale detayları

Yazarlar: Nesrin Duman | Zeynep Polat | Beyza Yıldırım

Yayıncı: Istanbul Aydin University

Ana Başlıklar: İnternet | Kitle İletişimi | Sosyal Medya Çalışmaları

Dergi: İletişim Çalışmaları Dergisi Vol.11 Issue 1, pp.47-66

Belge Tipi: Makale

Yayın Tarihi: 1/2025

Belge Dili: İngilizce

Document ID (Org No.): 2001339719

pISSN: 2149-486X

Sayı

Yazarlar:

Nesrin Duman | Zeynep Polat | Beyza Yıldırım

Yayıncı:

Istanbul Aydin University

Ana Başlıklar:

İnternet | Kitle İletişimi | Sosyal Medya Çalışmaları

Dergi:

İletişim Çalışmaları Dergisi Vol.11 Issue 1, pp.47-66

Belge Tipi:

Makale

Yayın Tarihi:

1/2025

Belge Dili:

İngilizce

Document ID (Org No.):

2001339719

pISSN:

2149-486X