‘New’ Luxury or Off-Canon Luxury: A Compendium for the Changing Definition of Classical Luxury

Aylin Ecem Gürşen

Makale detayları

‘New’ Luxury or Off-Canon Luxury: A Compendium for the Changing Definition of Classical Luxury

Yazarlar:

Aylin Ecem Gürşen

Yayıncı:

İstanbul Gelisim University

Ana Başlıklar:

Günlük Yaşam ve Tüketim | Tüketici Davranışı

Dergi:

İstanbul Gelişim Üniversitesi Sosyal Bilimler Dergisi Vol.11 Issue 1, pp.240-263

Belge Tipi:

Makale

Yayın Tarihi:

5/2024

Belge Dili:

İngilizce

Document ID (Org No.):

2001316183

pISSN:

2148-4287

Anahtar kelimeler:

Özet:

 This study aims to present a review for understanding the changing definition of luxury consumption. The new luxury concept is shaped by democratization, globalization, sustainability, and meeting luxury with non-western societies. Although the first footsteps of new luxury began to be heard in the early 2000s, studies on this subject started to increase after 2010. This review focuses on 129 studies carried out in 2010-2021 to explain new luxury concept. It was concluded that attainable luxury, creatable luxury, sustainable luxury and rental shareable luxury can be components of new luxury. Accordingly, a framework was created, and adjacent keywords were presented with references. Finally, a research agenda for this new luxury trend was presented. In contrast to the current many literature reviews on luxury treating the issue as a conservative and classical concept, this study focuses on the new luxury and its potential horizons.

 This study aims to present a review for understanding the changing definition of luxury consumption. The new luxury concept is shaped by democratization, globalization, sustainability, and meeting luxury with non-western societies. Although the first footsteps of new luxury began to be heard in the early 2000s, studies on this subject started to increase after 2010. This review focuses on 129 studies carried out in 2010-2021 to explain new luxury concept. It was concluded that attainable luxury, creatable luxury, sustainable luxury and rental shareable luxury can be components of new luxury. Accordingly, a framework was created, and adjacent keywords were presented with references. Finally, a research agenda for this new luxury trend was presented. In contrast to the current many literature reviews on luxury treating the issue as a conservative and classical concept, this study focuses on the new luxury and its potential horizons.

 This study aims to present a review for understanding the changing definition of luxury consumption. The new luxury concept is shaped by democratization, globalization, sustainability, and meeting luxury with non-western societies. Although the first footsteps of new luxury began to be heard in the early 2000s, studies on this subject started to increase after 2010. This review focuses on 129 studies carried out in 2010-2021 to explain new luxury concept. It was concluded that attainable luxury, creatable luxury, sustainable luxury and rental shareable luxury can be components of new luxury. Accordingly, a framework was created, and adjacent keywords were presented with references. Finally, a research agenda for this new luxury trend was presented. In contrast to the current many literature reviews on luxury treating the issue as a conservative and classical concept, this study focuses on the new luxury and its potential horizons.

 Bu çalışmanın amacı değişen lüks tüketimin tanımını anlamak için bir inceleme sunmaktır. Yeni lüks kavramı, demokratikleşme, küreselleşme, sürdürülebilirlik ve lüksün batılı olmayan toplumlarla buluşmasıyla şekillenmektedir. Yeni lüksün ilk ayak sesleri 2000li yılların başında duyulmaya başlasa da bu konudaki çalışmalar 2010dan sonra artmaya başlamıştır. Bu literatür özeti, yeni lüks kavramını açıklamak için 2010-2021 yıllarında yapılan 129 çalışmaya odaklanmaktadır. Çalışma sonucunda ulaşılabilir lüks, yaratılabilir lüks, sürdürülebilir lüks ve kiralık paylaşılabilir lüksün yeni lüksün bileşenleri olabileceği sonucuna varılmıştır. Buna göre bir çerçeve oluşturulmuş ve ilişkili anahtar kelimeler referanslarla sunulmuştur. Son olarak, söz konusu yeni lüks için bir araştırma ajandası sunulmuştur. Konuyu muhafazakâr ve klasik bir kavram olarak ele alan mevcut birçok literatür incelemesinin aksine, bu çalışma yeni lüks ve onun potansiyel ufuklarına odaklanmaktadır.

Makale detayları

‘New’ Luxury or Off-Canon Luxury: A Compendium for the Changing Definition of Classical Luxury

Yazarlar:

Aylin Ecem Gürşen

Yayıncı:

İstanbul Gelisim University

Ana Başlıklar:

Günlük Yaşam ve Tüketim | Tüketici Davranışı

Dergi:

İstanbul Gelişim Üniversitesi Sosyal Bilimler Dergisi Vol.11 Issue 1, pp.240-263

Belge Tipi:

Makale

Yayın Tarihi:

5/2024

Belge Dili:

İngilizce

Document ID (Org No.):

2001316183

pISSN:

2148-4287

Consumer Behavior

Luxury

Luxury Consumption

Luxury Marketing

New Luxuryyeni lüks

Tüketici Davranışı

Lüks

Lüks Tüketim

Lüks Pazarlama

Sayı

Makale detayları

Yazarlar: Aylin Ecem Gürşen

Yayıncı: İstanbul Gelisim University

Ana Başlıklar: Günlük Yaşam ve Tüketim | Tüketici Davranışı

Dergi: İstanbul Gelişim Üniversitesi Sosyal Bilimler Dergisi Vol.11 Issue 1, pp.240-263

Belge Tipi: Makale

Yayın Tarihi: 5/2024

Belge Dili: İngilizce

Document ID (Org No.): 2001316183

pISSN: 2148-4287

Sayı

Yazarlar:

Aylin Ecem Gürşen

Yayıncı:

İstanbul Gelisim University

Ana Başlıklar:

Günlük Yaşam ve Tüketim | Tüketici Davranışı

Dergi:

İstanbul Gelişim Üniversitesi Sosyal Bilimler Dergisi Vol.11 Issue 1, pp.240-263

Belge Tipi:

Makale

Yayın Tarihi:

5/2024

Belge Dili:

İngilizce

Document ID (Org No.):

2001316183

pISSN:

2148-4287