THE PURCHASING BEHAVIOURS OF UNIVERSITY STUDENTS TOWARDS NEW TECHNOLOGIES, AN APPLICATION AT ADNAN MENDERES UNIVERSITY, NAZILLI FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES

Fatma ÇAKIR; Pınar DELİBAL

Makale detayları

THE PURCHASING BEHAVIOURS OF UNIVERSITY STUDENTS TOWARDS NEW TECHNOLOGIES, AN APPLICATION AT ADNAN MENDERES UNIVERSITY, NAZILLI FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES

Yazarlar:

Fatma ÇAKIR | Pınar DELİBAL

Yayıncı:

Sosyal Bilimler Araştırmaları Derneği

Ana Başlıklar:

Ekonomi ve Maliye

Dergi:

International Journal of Business and Management Studies 2013 Vol.5 Issue 1, pp.191-201

Belge Tipi:

Makale

Yayın Tarihi:

5/2013

Belge Dili:

İngilizce

Document ID (Org No.):

2000809236

Sıklık:

İki Yıllık

eISSN:

1309-8047

Özet:

 

Rapidly developing technology makes today’s consumers face a new technological product every single day. While some consumers open to discovering and adopting the newest technological products some show serious hesitations to find out about and try these new products. New technological products attract the attention of and arouse curiosity among young costumers who are more familiar with new technologies. In this research which is carried out to examine the purchasing behaviors of university students towards new technologies, a survey with the students of Adnan Menderes University, Nazilli Faculty of Economics and Administrative Sciences, in accordance with the stated purpose is conducted. About 450 students among 5500 students, who study at this faculty, are selected to conduct the survey.

Makale detayları

THE PURCHASING BEHAVIOURS OF UNIVERSITY STUDENTS TOWARDS NEW TECHNOLOGIES, AN APPLICATION AT ADNAN MENDERES UNIVERSITY, NAZILLI FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES

Yazarlar: Fatma ÇAKIR | Pınar DELİBAL

Yayıncı: Sosyal Bilimler Araştırmaları Derneği

Ana Başlıklar: Ekonomi ve Maliye

Dergi: International Journal of Business and Management Studies 2013 Vol.5 Issue 1, pp.191-201

Belge Tipi: Makale

Yayın Tarihi: 5/2013

Belge Dili: İngilizce

Document ID (Org No.): 2000809236

Sıklık: İki Yıllık

eISSN: 1309-8047

Sayı

Yazarlar:

Fatma ÇAKIR | Pınar DELİBAL

Yayıncı:

Sosyal Bilimler Araştırmaları Derneği

Ana Başlıklar:

Ekonomi ve Maliye

Dergi:

International Journal of Business and Management Studies 2013 Vol.5 Issue 1, pp.191-201

Belge Tipi:

Makale

Yayın Tarihi:

5/2013

Belge Dili:

İngilizce

Document ID (Org No.):

2000809236

Sıklık:

İki Yıllık

eISSN:

1309-8047